A toast from eWINE
Martel Media has confirmed its ability to achieve excellence in communicating ICT Research and Innovation projects (RIA) with the recent successful conclusion of the Horizon 2020 eWINE project.
Martel was the Dissemination & Communication leader for the two-year eWINE project, which performed its final review in Ljubljana at the EuCNC 2018 in June.
Since day one, Martel directed its communication efforts towards key stakeholders – researchers, academics, telcos and SMEs – using a broad range of media including web, social media (Twitter, YouTube, LinkedIn) and newsletters.
Martel also handled event organization, running the eWINE Grand Challenge, as well as conference participation across Europe, attending: the Global 5G event in Rome (2017), the Mobile World Congress (2018) and two editions of EuCNC (2017-2018).
Further, Martel disseminated the results of showcases, as well as updating and making widely available the eWINE intelligent toolbox for future research, besides advertising and giving visibility to the partners’ scientific publications.
We were thrilled to hear the reviewer’s feedback, which confirmed results achieved as well as the positive impact our coordinated and targeted communication actions attained. “The dissemination actions performed were done at an excellent level, using a broad range of currently available media, and addressing them at a professional level,” reviewers said.
Dr Monique Calisti, executive director and head of the Martel Media team, said: “We are delighted to have contributed to the successful completion of the eWINE project, cooperating with exceptional SMEs, university and research partners from all over Europe. Thanks to their amazing work, we were able to disseminate and exploit among key target stakeholders some very interesting innovative results achieved around the coexistence mechanism between WiFi and LTE-U, machine learning system detecting different ISM technologies and end-to-end connectivity. We are positive follow-up activities will give us the possibility to continue working with several of our eWINE partners.”
Find out more about the eWINE project at http://ewine-project.eu