Ivan is a creative professional with 12 years’ experience in content strategy, brand storytelling, social media marketing, technical communication and learning design.
He has worked on projects in the UK and Switzerland (B2C, B2B) encompassing industries from education and consulting to tech start-ups, leading small creative teams to conceptualise and deliver strategic communications, editorial and engagement activities.
He joins Martel from sitem-insel – the Swiss Institute for Translational and Entrepreneurial Medicine (University of Bern), a non-profit public-private partnership created to establish, operate and develop a National Center of Excellence that assists in the transition from research findings or prototypes to marketable products.
Ivan graduated in Digital Media Management (Distinction) at the University of London and holds a Masters in Technical Communication from the University of Limerick, Ireland. He lectures on social media marketing at the University of Karlsruhe (Germany).